Assistant Media Planner/ Strategist: OMD
| Job ID | CH10074 |
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| Company Name | OMD |
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| Job Category | Advertising/Public Relations; Marketing |
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| Location | Los Angeles, CA |
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| Position Type | Full-Time, Employee |
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| Experience | 0-1 Years Experience |
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| Desired Education Level | Other |
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| Date Posted | March 24, 2009 (Reposted Aug 3) |
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| View OMD profile and job listings |
Assistant Media PlannerOmnicom Media Group (OMG) is the media services division of Omnicom Group Inc. (NYSE: OMC), the leading global advertising, marketing and corporate communications company, providing services to over 5,000 clients in more than 100 countries.
Omnicom Media Group includes the full service media networks OMD, PHD and Prometheus as well as a number of specialty media communications companies.
By being part of OMG, these entities are able to fully leverage the media resources and buying scale of Omnicom on behalf of their clients.
The following are the responsibilities and duties of the Assistant Strategist. This is not an all-inclusive list and will vary by account assignment.
Role
The Assistant Strategist's main role is to work closely with Strategists in developing and maintaining media plans while absorbing as much media knowledge as possible.
Maintenance:
Gather data to support the media recommendation
Utilize Brainbox and other research systems
Prepare purchase authorizations, coordinating input from the Investment group, the client media team, account team, and media sales teams
Assist in the execution of the media plan
Participate in brainstorming sessions
Update client media activity flowcharts
Assist with tracking media expenditures to ensure agency and client budget compliance
Collect data and assist in writing competitive reports
Media Skills:
Attend the OMD Media Foundations Training program to learn:
- Media concepts and terminology
- Media fundamentals (media math, plan development, etc.)
- Application of Checkmate
- Media building blocks (television, radio, internet, etc.)
- Presentation skills
- Writing skills
- Business etiquette and ethics
Develop media knowledge base in preparation for media responsibilities
Attend internal and external meetings and presentations
Keep abreast of industry trends through advertising and media trade journals
Competencies
Knowledge/Expertise
Bachelor's degree from a four-year college or university
Interest in the principles of advertising, marketing and media
Interest in the client's industry and environment within which he operates
Skills/Abilities
Analytical thinking
Competency in mathematical concepts
Ability to work as part of a team
Exhibit fluency with MicroSoft Office
Ability to learn Brainbox tools and software
Comfort with agency accounting systems
Ability to apply common sense understanding to carry out detailed, and sometimes involved, written or oral instructions
Ability to write clearly and concisely
Ability to communicate and interact professionally
Edu - College Degree
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